Sports field with goal posts and houses in the distance



Apadmi is a mobile technology group, based in Trafford and with a global reputation. It provides solutions all across the mobile ecosystem. Apadmi have developed apps for organisations like the BBC, Argos, The Guardian, United Utilities and Coop, which have been downloaded by 35 million people. Its complex server-side development has powered those apps and Apadmi’s enterprise solutions have driven efficiencies for some of the biggest businesses in the UK, including EE and McCann. In the case of the NHS, those solutions have saved lives as well as money.

GMCA helped accelerate the company’s growth through increasing spend on marketing and increasing the size of its workforce. Apadmi have gone from strength to strength and recently won Mobile Solution of the Year 2017 for their work with Argos. This growth has helped fund Apadmi Labs – home to the innovation of new data analytic & machine learning products.

Apadmi Ventures, established in 2015, supports highly-scalable tech start-ups with investment, business and marketing advice and – naturally – technology.

Apadmi Ventures Chief Executive Officer, Howard Simms, said “Greater Manchester feels like the most exciting place to be in tech at the moment. The ideas, businesses, talent and investment in the city seem to be growing each day. We’re thrilled to be playing our part in that growth. GMCA funding gave us the ability to run faster doing what we do well. In essence it removed the brakes.”